Meds Optimisation Video
Explains how to use Optimise RX (a primary care software package), using the example of a patient with type 2 diabetes
Meds Optimisation Video
Video
The challenge: To communicate how the primary care software package, Optimise Rx, works using a typical type 2 diabetes patient as an example.
The solution: A video was created that used 2-D illustrations and animation to concisely and simply explain the benefits of the system.
The campaign: The explainer video was hosted on YouTube and the client’s website. An email campaign drove HCPs to view. Optimise Rx became to most widely used in-practice software in the UK.
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